Where food and beverage is concerned, we prefer gourmet PR to poor-quality ingredients and bland recipes. After all, we want your customers to sample and appreciate more than just your offering of food, drink and liquor. Any content we prepare will make mouths water and offer your target group a full, sensual experience to savour. As a PR agency from the marketing bastion of Hamburg, we use only the finest ingredients to prepare fresh communication. First-rate PR strategies serve up your food product, your brand and your company on a silver platter to tempt the taste buds of your target group and generate awareness.
As an owner-managed, Hamburg-based PR agency, we are well aware that food and drink does more than quench hunger and thirst. Professional, creative PR and integrated communication (including advertising and media planning where relevant) stimulate the appetite. That is why our agency menu features a great variety of dishes and delicacies: solid contacts to top influencers in the food and beverage segment, targeted positioning of high-quality content in various top media titles and the preparation and delivery of inspiring topics across all relevant channels. We use this to transport your topics, contents and products to the plates, into the pots, and above all into the minds and awareness of consumers. Delightful and delectable.
A basic principle of food PR: You can talk about anything. Provided you do not lie or deceive. Consumers (especially those using social media) and media are highly sensitive in this regard – and rightly so. For a PR agency, the challenge in the food segment nowadays is to convey realities. Without ever taking emotions off the menu. Because nutrition is a deeply emotive subject. This exchange is what enables a candid, impartial public dialogue on nutrition. Well-designed food PR conveys the truth and does not distort it. As a PR agency, we are committed to this objective.
We deliver our services directly to you and establish a close dialogue between you and your target group. Integrated communication ensures that you never run out of things to talk about – whether at the table, at the point of sale, in the editor’s office or wherever your customers encounter your food products, your brand or your company.
We create food PR that generates attention and provides food for thought. Our services are aligned in accordance with a precise target group strategy and a healthy mix of various food PR tools: media and online relations, social media, influencer marketing respectively influencer relations and in each case dedicated and exiting storytelling. Whichever channel we have jointly chosen to reach your target group, we design content that your customers will sample, savour and set on their shopping lists and menus. As such, we look forward to taking your orders and answering your questions. Contact us by telephone, e-mail or in person to find out how our agency can prepare food PR to your taste.
We love food. But above all, as a PR agency, we love to talk about food. For ad publica, eating and drinking is on everyone’s lips. Whether food trends, the latest diets or topical case studies for food PR – the food and beverage sector is a matter of the heart for our agency, not just our food PR team. Especially in times when consumers are highly critical of the food sector. We own up to this issue and establish a positive image and values instead of waiting to employ crisis communication.
As a PR agency, we have continuously built on our expertise in the food segment since 2001. We develop smart concepts and implement them successfully, measurably and constantly. And sometimes, honoured with awards.
Our PR agency has established contacts to a number of journalists who have already acquired a taste for the content we develop for clients from the food sector. We keep in touch with current issues and maintain an ongoing dialogue to editors for the public, trade and food media. Looking for a new PR agency? You have come to the right address. Let us position you in the media and avoid negotiating with countless providers for individual services. We act as an advertising agency, PR agency, media agency, SEO agency and in many capacities more to connect you to the best multipliers. You can save the time and effort for researching and screening suitable partners.